Where are your customers hanging out online? Facebook, Instagram, TikTok, YouTube, LinkedIn… the ever-changing list of social media marketing platforms presents big opportunities to reach your ideal customers/clients, but also often leaves small business owners feeling frustrated with the pressure of having their resources stretched too thin. In the Social Starter course, small business owners will learn about the latest trends in social media marketing, the most popular platforms and the customer profiles for each platform. Attendees of this 1-hour course will walk away with a clear picture of today’s social media landscape, what platforms are relevant to their target audience, and how to optimally present the right message, on the right platform, to the right person. The Social Starter course is part of the Like a Pro Ecourse series presented by Kaycee J. McCoy of Create/Captivate Digital Marketing. Kaycee’s wildly popular workshops have helped hundreds of entrepreneurs and professionals from across Hampton Roads step up their social media marketing game and achieve their goals.